Saradino Landscaping

A Southern California Landscaping company focused on aeration, dethatching, overseeing and lawn care.

GOAL

The goal of this project was to create a strong logo that could work on both light and dark backgrounds. Since it is a landscaping company they wanted to stick with more natural colors. The green of the gras and the blue of the sky. The client also wanted a symbol that could be used a a standalone piece.

ROLE

Logo Design + Brand Development + Marketing

Identity Exploration

For the landscape management company’s logo, I explored various concepts that highlighted their expertise in transforming outdoor spaces. I experimented with imagery related to growth, nature, and structure, offering several distinct design options. This process led to a refined logo that perfectly captures their commitment to creating and maintaining beautiful, sustainable landscapes.